William Cruz and his son, Liam, share a deep bond over their love for cartoons. As a proud father and cartoonist, William has always cherished the time they spend drawing together, discovering how art can bring them closer and help them appreciate each other’s talents. On March 29, 2017, their journey began when Liam said, "Dad, I am bored, let’s draw together," and from that moment, Boonoonoonooz was born. In 2022, William took his passion further by diving into 2D animation, and he is now working on bringing the Boonoonoonooz to the world.